The Online Business Academy is proud to present New Zealand’s biggest social media conference for the fourth year in a row. Bringing together delegates and attendees from all over the world, this year’s conference will be the best to date.

Hosted at SKYCITY Auckland, we have brought together speakers such as Vicki Fitch, John Kapos, and Samantha Kelly for an all inclusive conference aimed at small business owners, digital agencies, social media marketers, and many more professions.

This conference covers a wide range of topics and information for people who either need that edge in their social media marketing strategy, all the way to people who want to learn the fundamentals of using social media as a new revenue channel.

The Social Media Conference #SMCNZ17 will be held on 15 and 16 September 2017 in Auckland’s prestigious hotel and conference centre, SKYCITY AUCKLAND.

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What you can look forward to at this year’s
Social Media Conference

  • The omnichannel experience – from community management to customer experience.
  • Social-selling through social media.
  • How to run multiple live video events simultaneously.
  • Be seen, be heard, be found online.
  • Setting up successful sales funnels using Facebook.
  • Using twitter for effective networking and building your brand.
  • How John Kapos, A.K.A. Chocolate Johnny, revived and evolved his business with social media.
  • Measuring social media – “What should I be listening to?”
  • Social media to win with customers – “What should I be doing?”
  • The ‘C’ word – evolving your brand’s story through content.
  • How to deal with difficult customers online, and the impact on the organisation.
Attendees at the Social Media Conference in New Zealand

How the Social Media Conference will run on the day

The day starts with registration and opening and a few keynotes.

Attendees will break out into Workshop Style sessions in Breakaway rooms – there are Corporate Streams, Business Streams and Neutral Streams.

The day will end with keynotes on the Main Stage.

Refreshments are provided as well as a delicious lunch.

Lunch time – visit our sponsor/ partner booths, time to recoup, and, of course, networking with some experienced and like-minded people and companies.

The official conference agenda will be live on 23 June 2017.

Here's what Natalie Cutler-Welsh, 2015 speaker and 2016 attendee, had to say about The Social Media Conference 2016

Listen to what Natalie had to say and why you should attend

“I’m Natalie Cutler-Welsh from Go to Girl. I came last year and it’s so cool to see how the Social Media Conference developed into a two-day event. Last year, I was a speaker, this year I was an attendee. I also went to Social Media Marketing World and really I have to say the calibre of this event is really at that international standard. I’m so impressed and proud of the speakers – and the attendees loved it.”

If you guys are thinking about coming to the next Social Media Conference, book your ticket.


Vicki Fitch

Social Media Direct Sales Expert | Author, Speaker & Business Consultant

Vicki Fitch is an author, speaker and an expert in the Direct Sales industry. She has been in the Direct Sales industry for 20 years and started out with no experience…

John Kapos aka Chocolate Johnny

Creator Perfection Chocolates & Sweets | Business & motivational Speaker/ Persicope and Snapchat Expert

John Kapos aka ”Chocolate Johnny” is the third generation of chocolatiers and owner Perfection Chocolates.

Samantha Kelly aka Tweeting Goddess

Social Media Strategist/ Speaker/ Trainer/ Connector

Award winning Twitter expert √ Social Media Trainer √ Author, TEDxSpeaker √ Founder Irish Biz Party & British Biz Party.

Payment Plans Available

Need to split payment? We’ve got you covered. Click below to explore our payment plan options, and secure your seat to New Zealand’s biggest social media conference.



The conference is on Friday 15th September and Saturday 16th September 2017.
It starts at 8:30am and ends at 5:00 pm.


This conference is for you if you are wanting to use social media and online marketing to connect, engage and grow your online business.


Social Media and Community Managers, Business Owners responsible for their Social Media, Social Media Thought Leaders and Influencers, Digital Agencies, Bloggers, Podcasters and anyone wanting to expand their knowledge in Social Media.


The Networking opportunities are fantastic at the Social Media Conference and many great friendships and business deals have been solidified.


The Social Media Conference will keep you up on the latest trends and speaking of trends – last year we were trending with the hashtag in the top 10. The hashtag this year is #SMCNZ17.


When you register for the conference you will be asked to join the Facebook Community where all the live video action during the conference is captured in real time.

Josh Borgia-Frost, Client Director for Social Matrix - ``It's been an awesome couple of days``


The highlights of the event have been speakers, like Cat Howell, who spoke to us about accessing Millenials through social and the platforms that they use – new and interesting ways like live streaming, and functions like that.

“Also, Chocolate Johnny. He has a brick-and-mortar business in Sydney [and talked about] how he has just embraced Social Media as his main communication channel – he has created a global following. So that’s been really inspiring for me to take to my clients and share these insights with them.

“[We’ve been given] some great templates, tips and tricks that I’ve gotten to enable me to deliver better value to my clients, it’s been an awesome couple of days and I will definitely be back next year.

If you get a chance to come to the 2017 Social Media Conference, I say go ahead, book your ticket now.


Amar Trivedi - Samsung

Social Media Manager - Content & Community

Amar Trivedi is a Management Strategy Consultant (Social Business | Content Marketing | Community Engagement | Experience Design) with international…

Pauline Stockhausen - Stockhausens

Social Media Strategist/ Podcaster/ International Speaker

Pauline Stockhausen is passionate about everything Social Media, the leader in online communities and spends her days building communities for businesses.

Wanita Zoghby-Fourie - The Online Business Academy

Social Media and Digital Marketing Strategist & Speaker

Wanita is a Social Media Speaker and Strategist is known as the African Kiwi. Her passion lies in strategy, live streaming and maintaining freshness and vitality of online content.

Natalie Cutler-Welsh - Go to Girl

Founder of Go to Girl/ Speaker/ Social Media Ambassador

Natalie Cutler-Welsh is a Speaker, Podcaster, Blogger ad Social Media Coach and Founder of Go to Girl Social Media & Networking. She is the ‘Go to Girl’ for women entrepreneurs…

Cathy Mellett - from Net Branding.

Net Branding Director and International speaker

TOPIC: Social Media – Be Seen, Be Heard, Be Found Online®

Katie Byrne

Global Head of Social Media, XERO

Katie is a former news and features journalist from the UK.

Jam Mayer

Social Media Strategist, Blogger

As a passionate digital marketing professional, Jam is consistently researching, testing, and up-skilling to keep up with the latest technologies and tools.

MC for the Social Media Conference

Andrew Baird

MC for the Social Media Conference

There is nothing more exciting that having an MC that has the skills and experience in the Digital and Social Media Marketing space, manage the Conference to success.
We are thrilled to have Andrew on board.

Rebecca Caroe

Founder & CEO, Creative Agency Secrets

An accomplished public speaker delivering keynotes, workshops and seminars. Rebecca is a B2B marketing and CRM specialist with experience in Australasia, European and US markets.

Testimonials from the
Social Media Conference 2016

The logo for The Online Business Academy /organisers of the Social Media Conference NZ